Put Your Business in the Hands of Mason City Visitors
Want to connect your business or organization with people who are actively planning a trip to Mason City—or already here and deciding where to eat, shop, stay, and explore? Advertising in the 2027 Mason City Travel Guide puts your message directly in front of visitors at the moment it matters most.
The Mason City Travel Guide is the official visitor publication of Visit Mason City and one of our most important tools for inspiring travel, fulfilling visitor requests, and helping guests make the most of their time in our community.
Throughout the past year, the Mason City Travel Guide has been used to fulfill visitor requests from all 50 states and 14 countries. And we're already excited to get to work on the 2027 edition!
Top Reasons to Advertise in the 2027 Travel Guide
1. Reach people who are ready to explore.
Travel Guide readers aren't just a general audience—they're potential customers actively looking for things to see, do, eat, experience, and enjoy in Mason City. Your ad helps put your business on their itinerary.
2. Benefit from Visit Mason City's marketing reach.
The Travel Guide fulfills visitor inquiries generated through Visit Mason City's media, public relations, digital marketing, and direct sales efforts. Our annual media buy includes outlets such as Midwest Living, Our Iowa, The Iowan, Illinois Country Living, Minnesota Monthly, Missouri Life, Nebraska Life, Our Wisconsin, and South Dakota Magazine, along with the Iowa Travel Guide and more.
3. Stay visible all year long.
Unlike an ad that disappears from a feed or inbox, the Travel Guide has staying power. Visitors use it before their trip for inspiration and keep it handy once they arrive as a resource for making decisions throughout their stay.
4. Get exposure throughout Mason City, Clear Lake—and beyond.
New guides will be available in late January 2027 and distributed throughout the year at the Mason City Visitor Center, high-traffic tourism locations throughout Mason City and Clear Lake, lodging properties, attractions, campgrounds, dining and retail businesses, and all Iowa Welcome Centers.
5. Reach valuable group travelers.
Travel Guides are included in welcome bags for large group meetings, reunions, sporting events, motorcoach tours, and other groups hosted in our community—connecting advertisers with visitors who are already here and ready to spend.
6. Extend your reach beyond the printed guide.
The 2027 Travel Guide will also be available in a digital, downloadable format on the Visit Mason City website, expanding its reach to travelers researching and planning their Mason City experience online.
7. Be represented wherever we're promoting Mason City.
Visit Mason City distributes Travel Guides at state, regional, and national travel shows and through additional tourism partnerships and promotional opportunities throughout the year.
Be Part of the 2027 Edition!
Every visitor represents an opportunity—not only for our attractions and lodging properties, but for restaurants, retailers, entertainment venues, service businesses, events, and organizations throughout our community.
Advertising in the Mason City Travel Guide is an opportunity to turn visitor interest into foot traffic, spending, and new customers while supporting the collective promotion of Mason City as a destination.
ACT NOW TO SECURE YOUR SPOT! To learn more about promoting your business or organization in the 2027 Mason City Travel Guide, contact: Lindsey James at 641.422.1663 or email [email protected]. AD DEADLINE: Friday, October 30, 2026
